Bacardi 1862 India – OML win big at Inkspell April Fest 2022 held on April 29, 2022


A successful conclusion to the Inkspell April Fest including the vIDEA Awards and Summit and the Unlocked Awards

Mumbai, India, April 30, 2022 /PRNewswire/ — The 4th Annual Inkspell’s Video Media Awards and Summit 2022 and the 2nd annual chapter of 2022 Unlocked Rewards in collaboration with the Global Trends Forum, were successfully conducted virtually on April 29, during which “Bacardi 1862 India – OML” stole the show of the evening by winning 10 trophies and becoming “Agency of the Year”.

With #vIDEAwards2022, the idea was to celebrate the excellence that creative professionals and marketers demonstrate for video marketing use cases and put them center stage at a forum national with global exposure. Since the pandemic, it has been nothing but inspiring to see how the world of digital marketing has fully pivoted and navigated a sea of ​​change to be where we are right now. In 2021, what we also saw how brands play a crucial role in bridging the digital divide by opening up more consistent opportunities for customers and telling their brand stories. On the other hand, WHERE ARE YOU NOW recognized entities that not only ensured business continuity during the crisis, but also turned obstacles into strategic advantages by launching exemplary campaigns, programs, products, services and solutions that changed the game in their respective industrial sectors.

“This year’s winners of the #vIDEAawards2022 blew us away with their flawless execution in leveraging the power of video content to drive remarkable business results. We hope the streak continues and we will continue to celebrate such powerful video campaigns throughout the year.” Priyanka Segal, one of the jury members. Anchored on the central theme of #vIdeaDoneRight, the #vIDEAawards2022 invited great campaign submissions from all brands, agencies, production houses, and design studios, and sparked relevant conversations to discuss key trends and opportunities, address key areas concerns, and chart a roadmap for the growth of video media. Upon recognition of outstanding video content developed under various genres, including short films, feature films, TV series, web series, video essays, live broadcast, etc., to celebrate leading professionals, agencies, platforms and companies whose contribution to the growth of the video media industry has been extraordinary and has significantly improved the quality and quantity of video content produced in the country, the #vIdea2022 Awards has witnessed.

The awards took place in the virtual presence of eminent jurors and speakers such as Imran Kadri of Harley-Davidson Motor Company, Susan Roy of Ashok Leyland, Balaji Vaidyanathan of Franklin Templeton, Raja Chakraborti of Emami Limited, Piali Dasgupta Columbia Pacific communities, Archana Aggarwal from Airtel, Anay Pathak from Dell Technologies, Rituraj Bidwai from Sobha Ltd., Aman Kanjhlia, a contextual storyteller, Nandita Khaire from RemBrand Consulting, Amit Verma from Rapido, Anil Kumar Singh from HT Digital Streams, Zubin Kutar from Mahindra Holidays & Resorts, Ankoor DasguptaMarketing Coach & Consultant, Rishab Mahendru from Adlift, Shruti Malani by Beddy by Centuary, Rahul Ramchandani from Google, Priyanka Segal from Sparkles Encounters, Aman Dhall by CommsCredible, Sandeep Naug of VerSe Innovation, Prashant Kulkarni of Carnival Group to name a few.

With the aim of creating future solutions around video marketing, the event also witnessed powerful insights on topics such as the future of brand storytelling and the role of videos, presented by Hansveen Kaur, CEO at Momspresso; special address by Jitendra Hirawat, director of SoCheers, on the power of short, simple messages in video advertising formats; and an engaging panel on How to Take ROI to the Next Level by Leveraging Videos to Build Brand Affinity. The panel was moderated by Priyanka Segal from Sparkles Dating where experts love Abraham Uthup by Toonz Animation, Sandeep Naug of VerSe Innovation, Saurabh Varmadirector and creative director, content engineers, Rahul MishraHead of Marketing, Shemaroo Entertainment, and Mansi Bihani, Co-Founder, Video Factory shared their thoughts.

Some of the companies that participated and won the prestigious awards at the ceremony are Hindustan Unilever, ICICI Lombard, CNN News18, Motilal OswalITC, HT Brand Studio, Columbia Pacific Communities, Bharat Electronics, Fino Payments Bank, Adani Group, Barbeque Nation, Discovery Kids, VYRL Originals, Zee Entertainment, MG Motor India, Bajaj Finserv Direct, HDFC Life, Mankind Pharma, HDFC Life Insurance Company , Lighthouse Learning, Thomas Cook India, AETN18 Media, Sony Pictures Entertainment India, Amazon Prime Video India, Godrej Interio, OML Entertainment, Reliance General Insurance Company, Sunny Cooking Oil, Kaya, Magsman, Bingo, Mindshaft Media, Frigorifico Allana, London Dairy, Allana Consumer Products, SoCheers, Aditya Birla Group, Glen, My11Circle (Lucknow SuperGiants), RPSG Group, RummyCircle, ACCA India (SEPPL), Flipkart Seller Hub, Voot Select Viacom18 Digital Ventures, Samsung Galaxy S21, Parimatch India, Onsurity Technologies, Jai Group, NBF, Tata Tele Business Services, YourDesiCart, Social Panga, CCAvenue, SVF Entertainment, Famous Innovations, Fastrack Smartwatches, Adlift, Eye-Q Films, Eggfirst, Videowala, DViO Digital, Cheil India, Logicserve Digital, Theseus Digital, Small Screen Film, MASS Studios , Déménagement Pixels, Schbang Digital Solutions, Mind and Matter, Andamen, Mia by Tanishq, ArtE Mediatech, Digital Refresh Networks, Manipal Hospitals, Appiness Interactive, Larsen & Toubro, Infotech, Urban Digital Solutions, Pixian Studio, White Rivers Media, Moglix, Whisper, Big Trunk Communications, among others.

The ceremony was supported by our partners Global Trends Forum, India Creative Industries Council, India Today Group, Kenscio, News Broadcasting Federation, The Prevalent India and Khushi Advertising.

For more information on the categories and the respective winners, visit:, and or contact Geetika at +91-7863851515 or [email protected].

About Inkspell Media:

Inkspell Media specializes in creating high-impact industry events and corporate meetings that are driven by topical discussions between business leaders, keynotes from veterans and experts, networking with peers , learning and development initiatives and rewards programs.

Our team of specialists from various industry sectors is bound by the ideology of “bringing the niche to the mainstream”. Through our insightful sessions, speakers and evangelists share insights and insights on innovative technologies, industry disruptions, go-to-market strategies and roadmap for growth, helping the entire community organizations to understand new ideas and concepts and adopt them in context. best practices.

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